RESOURCES
Click on the documents below to tap into Iron Mountain's 35+ years of fulfillment related experience.
Article Reprints
BtoB Marketing:: Go 'Green' to Reduce Marketing Fulfillment Costs. August 2008.
Manage Smarter:: 'Dash' to More Effective Marketing. June 2008.
DM News: Control Costs by Consolidating Mail. June 2008.
DM News: Maximize Your Mail Campaign. May 2008.
Target Marketing: Redesigned for a Better ROI. February 2008.
DMNews:: VDP Lifts ROI. September 2007.
Manage Smarter: Meet New Marketing Challenges. August 2007.
Target Marketing: Fulfillment: At Your Request. July 2007.
Target Marketing: TM Tipline, Save Money on Your Fulfillment Kits. July 2006.
Direct Marketing Digest: Are You Throwing Your Marketing Communications Campaign Out the Window? How to Ensure Your Campaign Drives the Response You Want. July 2005.
DM News. Manage Collateral Better to Cut Costs. September 2005.
Target Marketing. Literature Fulfillment in a Flash: Best Practices for Delivering Your Fulfillment Kits on Time and on a Dime. January 2005.
Target Marketing. Fulfillment's Role in Customer-Centric Contact Strategies. November 2004.
Browse White Papers
New Techniques and Technologies
For a Better Response: Make Print Communications Relevant and Personal
Make the Most of Your Marketing Resources
Collateral Rationalization: Making Collateral Pay Its Own Way
Design on Demand: Technology to Deliver Your Message, Your Way
Electronic Kitting: Functional Fulfillment for the 21st Century
X-Marks the Spot: SOAP Services and XML Defined
Personalization: Getting Your Message Heard
Electronic Documentation: Making This Technology Work for Your Business Needs
Utilizing Digital Printing to Enhance Your Marketing Fulfillment Program
Privacy & Security; Compliance
Better Information Management (Total Document Life Cycle)
Can Your Company Meet the Compliance Challenge?
Privacy and Security: What's the Risk to Your Company?
Evaluating Costs and ROI
Increasing Collateral ROI--Four Areas to Consider
Getting the Most from Your Fulfillment Program
Customer Focus Starts with Internal Communication
Reengineering
Protecting Brand Integrity in Marketing Collateral
Fulfillment: Your Partner in Enhancing Marketing Effectiveness
Enhancing Relationships with Client-Centric Communications
Identifying and Matching Your Needs to a Fulfillment Provider
How to Use Your Marketing Dollars Effectively in a Down Economy (Special Issue by M.H. "Mac" McIntosh, CBC)
Is Your Fulfillment Program Reaching Its' Full Potential? (And would you know if it weren't?)
Your Fulfillment Program: Assessing and Implementing Quality Assurance
Inventory Accuracy: If You Think Poor Inventory Tools Aren't Costing You, You'd Better Think Again.
General Fulfillment Topics
Keeping Your Virtual Workforce Together
Profitable Customer Relationship Management Builds on Strategy and Technology
Call us at 1-866-563-IMFS or email us to learn how
to get more for your marketing dollars.
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